Pssst... Here are THE SECRETS

Although the concept of search engine optimization can be somewhat complex, there are a number of basic search engine optimization techniques you can use to improve your organic search results. Keep the following in mind when trying to achieve top rankings for your website.

1. Meta Tags.
Include the title tag, keyword stag, description tag, and robots tag on each page.
Meta tags are simple lines of code at the top of your web page programming that tell search engines about your page.

2. Create and update your sitemap.
There are plenty of free software packages on the web that can help you generate a sitemap. Once you create a sitemap, submit it to Google and Yahoo. Developing a site map is a simple way of giving search engines the information they need to crawl your entire website.

3. Ensure that all navigation is in HTML.

Create your navigation in HTML to enhance internal links throughout your website, navigational items are in the form of java script. Even though navigation technically still works in this format, it's not optimized.

4. Check that all images include ALT text.
If you're not including your keywords in alt text, you're missing out on a huge opportunity for improved search engine result placements. Label all of your images properly. Your image's alt text is spidered by search engines!

5. Use Flash content sparingly.
If you must, use it sparingly, but only after your site has been properly optimized with basic search engine optimization in mind. Content generated through java script or flash is a big no-no. Some webmasters like to use flash because of the presentation.

6. Make sure that your website code is clean.
Run your code through a W3C validator before promoting. Keep in mind when optimizing a web page crawlers are basically only looking at your source code. When programming your web pages, having W3C compliant code can make all the difference.


7. Place keywords in your page content.
Google likes your page to be at the lower end of this scale and Yahoo at the upper end. Search engines scan your website and web pages for keywords. Shoot for a keyword density of between two and eight percent.

8. Submit your website to search engine directories.
Submit your website URL to directories like Google, Yahoo, and DMOZ. It's always a good idea to let large search engine directories know that you're out there.

9. Build links to your website.
All major search engines value the importance of your website based on how many others websites are linking to it. Consider building a link exchange program or create one-way links to your site using articles or forum posts.

10. Learn the basics.

If you're new to website optimization, or even a well seasoned veteran, begin by prioritizing which pages are most important to you and go from there. Learning to optimize your website for search engines takes time and patience. Start by applying basic search engine optimization principles. Soon you'll find yourself moving up the rankings.